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Adam Maguire

๐Ÿ‘ค Speaker
517 total appearances

Appearances Over Time

Podcast Appearances

Today with David McCullagh
The importance of Disneyland to Disney

But now they feel like they can't even go once a year because it's so expensive.

Today with David McCullagh
The importance of Disneyland to Disney

And when you look at the prices, you can see how that would be the case.

Today with David McCullagh
The importance of Disneyland to Disney

For example, a one-day pass to Paris in 2019 would have cost you around โ‚ฌ74 for an adult.

Today with David McCullagh
The importance of Disneyland to Disney

Child's price was around โ‚ฌ68.

Today with David McCullagh
The importance of Disneyland to Disney

So that's for a one-day pass, what, seven years ago.

Today with David McCullagh
The importance of Disneyland to Disney

Today, you're probably looking at upwards of โ‚ฌ100 for an adult, โ‚ฌ96 for a child.

Today with David McCullagh
The importance of Disneyland to Disney

So a decent enough increase in a short period of time.

Today with David McCullagh
The importance of Disneyland to Disney

But they also use dynamic pricing now.

Today with David McCullagh
The importance of Disneyland to Disney

So the chances are it'll be more than that.

Today with David McCullagh
The importance of Disneyland to Disney

So, for example, at most days in the summer, you're generally going to pay above โ‚ฌ130 for an adult or โ‚ฌ127 for a child.

Today with David McCullagh
The importance of Disneyland to Disney

And then on top of that, there have been other changes that make people spend more money and often get less in return.

Today with David McCullagh
The importance of Disneyland to Disney

So, for example, they used to have a thing called Fast Pass, which was a free system where you could essentially register for one of the more popular rides.

Today with David McCullagh
The importance of Disneyland to Disney

You'd be given a time slot and you could then wander off and come back later and avoid the queue, which was ideal if you had small kids rather than standing here for hours just to go on one ride.

Today with David McCullagh
The importance of Disneyland to Disney

But after COVID, they ditched that and they replaced it with a system where you have to pay per passenger per ride to skip the queue.

Today with David McCullagh
The importance of Disneyland to Disney

So it becomes very expensive very quickly.

Today with David McCullagh
The importance of Disneyland to Disney

Other changes like the cost of food at the resorts, increases in the cost of car parking.

Today with David McCullagh
The importance of Disneyland to Disney

And despite the hotels getting more expensive as well, they also took away the free breakfast that was offered to people who stayed there.

Today with David McCullagh
The importance of Disneyland to Disney

So a real feeling that, you know, they're constantly kind of upselling you and taking more and more away despite charging you more for it.

Today with David McCullagh
The importance of Disneyland to Disney

Yeah, I mean, like whatever about Disney's friendly, family friendly image, it is a business at the end of the day.

Today with David McCullagh
The importance of Disneyland to Disney

And while it has been raising prices and maybe cutting perks, it's still being seen attendances at the resorts increase.