James Barry

And so I was like, okay, this needs to like, let's just bottom, bottom line.

It's like, what is the most nutrient dense food?

Not what we think is the most nutrient dense food, but what really is.

Yeah.

And so I just started doing the research.

I'm like, okay, organ meats popping up every single time.

Liver is always at the top.

Yeah.

And you're even above beef, even above salmon, even you name it.

It's just, it's, it, it's always like, they'll have like every mineral and vitamin they're checking.

liver is the only one that checks off every single box the other ones might have some of something but none of something else but liver checks every box you're like okay that's interesting but then we have these hurdles like people whether they've had them or not they think they're gross they're icked out which i get i get if you're not familiar with something or i think even organs kind of make you think of your own mortality a little bit right so it's just there's just this vibe that it's like rather not right

So there you have that.

And then you have that because they're not plentiful, because they're not always on the dinner table, we just have lost the culinary knowledge of like how to cook them.

Because here's here's I'll just give people value right now around liver.

It's at its most flavorful when it's raw.

It is the best when it's raw.

It gets stronger the longer and the more you cook it.

So right there, that tells you that most people that are grossed out by it because they were forced to eat liver and onions, it's because it was overcooked.

It's a texture and a flavor.

And it gets stronger and chalkier and just kind of gross-er the longer it cooks.