Stephen Fennec

Do you think – I know I kind of know the answer to this, but do you think –

Apple will make any reference to that at WWDC because you know what the developers need to be on board for that because that'll have iOS 27 yeah but the developers do you reckon they've got something up their sleeve just so when they know that it's coming or you'd think Apple would want to have those optimized apps yes but they will they will have on stage they'll maybe do some sneakies they'll have four developers that have created something that works really well to demonstrate to everyone else what they should do with their apps

That's what they do.

Shame that it's not ready to go.

And there is, as we said, there's that potential that the phone comes out a week later and this one comes out a month later.

Maybe.

Which gives developers, you know, four weeks to build something different.

And look, if you're an app developer with millions of users in multiple form factors and you're not playing around right now with sketches of how your app will act in these different form factors, you're mad.

Definitely.

Be ready.

Definitely.

Because look, it's become, it's so hard to keep this secret.

It's sort of the world's worst kept secret now.

Yeah.

And that obviously both companies are heading down that.

It's the hybrid of the fold, isn't it?

It's like not quite the fold, not quite the flip.

It's sort of in between.

Yeah.

Wouldn't you sort of classify that?