SE4 EP40: How Death Wish Coffee Use Newsletters to Grow Customer Loyalty • Klaviyo:BOS

So this is interview #1 at the Klaviyo:BOS 2019 conference with Will Critcher, Head of Direct Marketing, Death Wish Coffee.  Will explains, Death Wish Coffee's newsletter strategy Their Monday 8 am morning emails How they only engagement with 350,000 from over 500,000 subscribers Huge open rates at 33% How Death Wish Coffee times content Why click rate is the most important metric in emails (pay attention to this one) How to talk to customers ----------- FACEBOOK GROUP...CONTINUE OUR CONVERSATION The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community...    ✔️ for founders and experts passionately involved in eCommerce  ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members   Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb ★ Support this podcast ★

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