Why Story-Driven Brand Videos Convert with Mariana Henninger

Dustin welcomes Mariana Henninger, an Emmy-winning filmmaker turned brand video strategist, who shares how she went from documentary storytelling to helping entrepreneurs create impactful brand videos. She discusses the unique power of story-driven content, explaining how it builds trust, resonates with audiences, and drives business growth. Mariana breaks down her approach to capturing authentic brand stories that convert, revealing how her process equips entrepreneurs to engage deeply with their audience through meaningful, memorable videos.Chapters00:00:00 - The Power of Emotional Impact in Brand Videos00:00:52 - Meet Mariana Henninger: Artist Turned Entrepreneur00:01:43 - From Journalism to Filmmaking: Mariana’s Journey00:02:55 - Building Trust Through Deep Storytelling00:03:48 - The Hidden Challenges of the Entrepreneurial Spirit00:07:02 - Breaking Away: Mariana’s Shift from Corporate to Self-Employed00:11:40 - The Birth of Brand Magnetic and a Dive into AI00:17:30 - What Exactly is a Brand Video?00:21:05 - Leveraging AI: Custom GPT to Enhance Courses00:22:13 - Inside the Podcast Profits Accelerator00:24:05 - Going Deeper: The Signature Offer Unpacked00:27:18 - Elite Services for High-End Brand Clients00:29:46 - Looking Ahead: Future Growth and Vision00:33:22 - How to Craft Your Brand Story for Impact00:37:58 - Connect with Mariana: Final Thoughts and TakeawaysLinks and ResourcesMariana HenningerEmpire Secrets PodcastBrandmagneticMariana on LinkedInMariana on InstagramMariana on YouTubeBrand Magnetic on InstagramDustin on LinkedInSimple Success CoachingEngaged Marriage 7 Figure LeapFireCreek SnacksThanks so much for joining us this week. Want to subscribe to 7-Figure Leap? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!Mentioned in this episode:Get a Free Strategy Call with Our TeamGo to https://7FigureLeap.com/strategy

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