Adventure Travel Podcast - Big World Made Small
Adventure Travel with Mariam Khuberashvili - Magic Roads Georgia
26 Nov 2025
Mariam KhuberashviliProduct SupervisorMagic Roads Georgiahttps://adventuretravelmarketing.com/guest/mariam-khuberashvili/Mariam is an experienced tour guide and product manager with deep expertise in the Caucasus region, particularly in her home country, Georgia. She currently serves as Product Manager at Magic Roads Georgia, where she designs and develops unique travel experiences across Georgia and the wider Caucasus. With her background in guiding and her passion for cultural discovery, Mariam brings an authentic and insightful perspective to every journey she creates.SummaryIn this episode, Jason Elkins speaks with Mariam Khuberashvili, a product supervisor at Magic Roads, Georgia. They explore Mariam's journey from growing up in Georgia, the impact of the Soviet Union on Georgian identity, and the rich cultural heritage of Georgia, particularly its wine-making traditions. Mariam shares her experiences in the tourism industry, the influence of foreign teachers, and the unique aspects of Georgian cuisine, including cha-cha and tatara. The conversation highlights the safety and hospitality of Georgia, as well as the pride Georgians have in their culture and history.TakeawaysGeorgia is known as the birthplace of wine, with a history of 8,000 years.The Soviet Union attempted to erase Georgian identity, impacting language and culture.Generational divides exist in perceptions of the Soviet era and modern Georgia.Tourism has played a significant role in shaping Mariam's career and identity.Foreign teachers had a profound impact on the English language skills of Georgian youth.Wine is a central part of Georgian culture, with families often making their own.Cha-cha is a traditional Georgian spirit made from fermented grape skins.Tatara is a unique Georgian candy made from grape juice and flour.Georgia is considered one of the safest countries for travelers.Georgians take pride in their culture and are eager to share it with visitors. Learn more about Big World Made Small Adventure Travel Marketing and join our private community to get episode updates, special access to our guests, and exclusive adventure travel offers on our website.
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