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Agent Power Huddle

Scripting: How to Say What You Need...to Get What You Want! Selling AGAINST Listing Discounters | Ed Laine | S19 E39

04 Jun 2025

Description

Are discount brokerages undercutting your listings? Learn how to win with confidence—not compromise.Ed shares strategies to effectively compete against discounters like Redfin, defending commission rates and delivering full-service value. He highlights objection handling, marketing with MLS data, and real-world examples of turning skeptical sellers into clients. Plus, door-knocking and expired listing tactics to dominate underserved markets.

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