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徒然なる自動車業界の将来動向

#2-13 Major Goals of Nissan Revival Plan "Re:Nissan"

29 May 2025

Description

This podcast discusses Nissan's severe financial difficulties, including significant operating losses and negative cash flow, which mirror past crises. To address these issues, Nissan has launched the "Re:Nissan" structural reform plan. Key objectives of this plan include reducing excessive fixed costs through major personnel cuts and plant consolidations, optimizing the production system to lower the break-even point, and ultimately achieving stable profitability. The sources also highlight the importance of accelerating electrification strategies, redefining the alliance with Renault and Mitsubishi for greater synergy, and rebuilding brand value to restore trust and market competitiveness.

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