Billy Rose

Were you above 100%? Get this. We give a dividend, like farm credit gives a patronage dividend. We give a dividend for 10% of what you paid us if you're over 100%, because you won and we won, right? You tried our seed selector. It clearly got you results over 100%, and we're saying, good job, and here's our way of giving back to you.

No, and a lot of people don't realize to do test plots correctly. I mean, we grew up and we always did our little test plot too. But when we have a protocol and the standards that actually the largest seed companies follow when they do their test plots. So we have the specialized software, the equipment, the staffing.

No, and a lot of people don't realize to do test plots correctly. I mean, we grew up and we always did our little test plot too. But when we have a protocol and the standards that actually the largest seed companies follow when they do their test plots. So we have the specialized software, the equipment, the staffing.

No, and a lot of people don't realize to do test plots correctly. I mean, we grew up and we always did our little test plot too. But when we have a protocol and the standards that actually the largest seed companies follow when they do their test plots. So we have the specialized software, the equipment, the staffing.

We have close to $5 million worth of equipment just here in Iowa running those seed trial plots throughout Iowa and the surrounding states. And that allows us to do a true side-by-side comparison. The best way to test a hybrid is put the two next to each other and say which one produced.

We have close to $5 million worth of equipment just here in Iowa running those seed trial plots throughout Iowa and the surrounding states. And that allows us to do a true side-by-side comparison. The best way to test a hybrid is put the two next to each other and say which one produced.

We have close to $5 million worth of equipment just here in Iowa running those seed trial plots throughout Iowa and the surrounding states. And that allows us to do a true side-by-side comparison. The best way to test a hybrid is put the two next to each other and say which one produced.

How does that work? Great question. We're running 250 plots across the Midwest. Okay. So the algorithm goes out and goes sandy to sandy, loam to loam. Loam to loam. And let's compare those results, and then let's organize it, Very easy for the farmer just to look at the list, and then they can stress test it. They could change the maturity ranges. Let's say you have a late planting, right?

How does that work? Great question. We're running 250 plots across the Midwest. Okay. So the algorithm goes out and goes sandy to sandy, loam to loam. Loam to loam. And let's compare those results, and then let's organize it, Very easy for the farmer just to look at the list, and then they can stress test it. They could change the maturity ranges. Let's say you have a late planting, right?

How does that work? Great question. We're running 250 plots across the Midwest. Okay. So the algorithm goes out and goes sandy to sandy, loam to loam. Loam to loam. And let's compare those results, and then let's organize it, Very easy for the farmer just to look at the list, and then they can stress test it. They could change the maturity ranges. Let's say you have a late planting, right?

And they're watching, you know, how many times have you been right prior to planting, and the seed company calls up and says, you know, I'm really sorry, Tanner, but that number we sold out. But trust me, I have a really good number here. Really good number. This happened to me. Where'd he go? Where'd he go?

And they're watching, you know, how many times have you been right prior to planting, and the seed company calls up and says, you know, I'm really sorry, Tanner, but that number we sold out. But trust me, I have a really good number here. Really good number. This happened to me. Where'd he go? Where'd he go?

And they're watching, you know, how many times have you been right prior to planting, and the seed company calls up and says, you know, I'm really sorry, Tanner, but that number we sold out. But trust me, I have a really good number here. Really good number. This happened to me. Where'd he go? Where'd he go?

So, you know, I want to trust you, but let me just look at my yield optimizer real quick and go, how come you didn't recommend this one of your particular brand? See, we have all the brands and all the hybrids.

So, you know, I want to trust you, but let me just look at my yield optimizer real quick and go, how come you didn't recommend this one of your particular brand? See, we have all the brands and all the hybrids.

So, you know, I want to trust you, but let me just look at my yield optimizer real quick and go, how come you didn't recommend this one of your particular brand? See, we have all the brands and all the hybrids.

Awesome. Well, thank you much for your time. And here's a question I have for you. Where do you think the shelf life is? Of soybean hybrid is? Two years. Two years. So that means every two years that I have to trust my seed company and seed dealer to recommend what's the newest greatest. Okay. Right? Imagine if you had pre-commercial data.

Awesome. Well, thank you much for your time. And here's a question I have for you. Where do you think the shelf life is? Of soybean hybrid is? Two years. Two years. So that means every two years that I have to trust my seed company and seed dealer to recommend what's the newest greatest. Okay. Right? Imagine if you had pre-commercial data.

Awesome. Well, thank you much for your time. And here's a question I have for you. Where do you think the shelf life is? Of soybean hybrid is? Two years. Two years. So that means every two years that I have to trust my seed company and seed dealer to recommend what's the newest greatest. Okay. Right? Imagine if you had pre-commercial data.

Great question. Sure, Kevin. We actually, down to the field level, have 20 years of the weather data pinpointed on every field. So right away, that's going to tell us what type of maturity zone he's in, what type of historical pattern. And you can override it by changing your factors and just say, look, we're looking at a drought.