Greg Jackson
👤 PersonAppearances Over Time
Podcast Appearances
Slowing down the mutual electric vehicles to protect incumbent industries through tariffs or through regulation is literally guaranteeing you're missing the train for the most important technology transformation of our time other than AI.
So it is mad to condemn our companies, our industries, and I say that for many Western countries, to condemn them to essentially irrelevance.
Instead, we should be spurring that change so they can be part of the emerging world.
You know, when you said that we're going to see more of the issues like Spain or whatever, look,
I think the failure to understand customers in energy really holds back policy.
And you said we've done these kind of big living lab experiments at global scale.
We need more of that.
It's fascinating, you know, one of the energy companies in the UK also provides broadband.
And they said if a customer is filed up and has to choose which one they pay, they pay broadband because the internet is considered by customers more important than electricity for a short period of time.
A customer said to me, look, if I haven't got power, I just open my laptop and watch a movie on Netflix, right?
Because I've got a battery in there.
And so, no, I'm not advocating not having power.
I'm just saying the assumptions of what people want and need are changing.
And to create this kind of much more flexible resilient grid, first of all, we need market signals.
We're building batteries everywhere.
And then we need to understand customers.
So when we pay people to shift their consumption, what we're really doing there is saying instead of having a random blackout caused by an inflexible system, we're allowing individual households to say, I'm okay without it for a bit and earn money and drive down their cost by doing so.
Well, look, I can't help but respond to your thing about that digitalization.
Look, the point really being, so much of our new consumption, like electric vehicles, is totally flexible about when and where we use them.
Yeah.