Lauren Cobello

Thank you so much, Rick. That was the most amazing introduction. I'm so humbled and so grateful to be here.

It is. I love social media. I love how it connects all of us. And I love that I get to like hang out with cool people like you who are doing amazing things in the world. So totally honored to like just know you as a person and to have you as a part of leverage as well.

It is. I love social media. I love how it connects all of us. And I love that I get to like hang out with cool people like you who are doing amazing things in the world. So totally honored to like just know you as a person and to have you as a part of leverage as well.

It is. I love social media. I love how it connects all of us. And I love that I get to like hang out with cool people like you who are doing amazing things in the world. So totally honored to like just know you as a person and to have you as a part of leverage as well.

What's my because? That's a great question. So I love that we go deeper than the why, because if I would say the why, I would say, you know, I do this because of my kids. Right. That would be my why. Right. But the because is much deeper than that. And that's why I love this question so much is I've been an entrepreneur for 19 years. I started my first brand back in 2007, 2006, actually, really.

What's my because? That's a great question. So I love that we go deeper than the why, because if I would say the why, I would say, you know, I do this because of my kids. Right. That would be my why. Right. But the because is much deeper than that. And that's why I love this question so much is I've been an entrepreneur for 19 years. I started my first brand back in 2007, 2006, actually, really.

What's my because? That's a great question. So I love that we go deeper than the why, because if I would say the why, I would say, you know, I do this because of my kids. Right. That would be my why. Right. But the because is much deeper than that. And that's why I love this question so much is I've been an entrepreneur for 19 years. I started my first brand back in 2007, 2006, actually, really.

And I've been in this industry a long time. I've been a national TV personality, written the books, done the online courses, been a coach, done the lead funnels, you know, all of the things. Right. And I always struggled and being in the world of entrepreneurism and being being ingrained in all of my friends. I'm one of us, right? An entrepreneur. I struggled finding a PR firm that understood us.

And I've been in this industry a long time. I've been a national TV personality, written the books, done the online courses, been a coach, done the lead funnels, you know, all of the things. Right. And I always struggled and being in the world of entrepreneurism and being being ingrained in all of my friends. I'm one of us, right? An entrepreneur. I struggled finding a PR firm that understood us.

And I've been in this industry a long time. I've been a national TV personality, written the books, done the online courses, been a coach, done the lead funnels, you know, all of the things. Right. And I always struggled and being in the world of entrepreneurism and being being ingrained in all of my friends. I'm one of us, right? An entrepreneur. I struggled finding a PR firm that understood us.

I struggled with PR agencies over-promising and under-delivering. I struggled with hiring a publicist that I felt like understood the business mentality of what drives the needle of us as business owners and entrepreneurs and understood us as visionaries. And so after many, many years of my friends basically begging me, Lauren, like you have so much gold inside of you.

I struggled with PR agencies over-promising and under-delivering. I struggled with hiring a publicist that I felt like understood the business mentality of what drives the needle of us as business owners and entrepreneurs and understood us as visionaries. And so after many, many years of my friends basically begging me, Lauren, like you have so much gold inside of you.

I struggled with PR agencies over-promising and under-delivering. I struggled with hiring a publicist that I felt like understood the business mentality of what drives the needle of us as business owners and entrepreneurs and understood us as visionaries. And so after many, many years of my friends basically begging me, Lauren, like you have so much gold inside of you.

Please start an agency to help us.

Please start an agency to help us.

Please start an agency to help us.

I sold my personal finance company and started Leverage With Media PR to help us entrepreneurs scale using strategic PR like I had done for all of those years.

I sold my personal finance company and started Leverage With Media PR to help us entrepreneurs scale using strategic PR like I had done for all of those years.

I sold my personal finance company and started Leverage With Media PR to help us entrepreneurs scale using strategic PR like I had done for all of those years.

And so it didn't come easy. Like my friends like literally begged me to do it. So that's why I do this because I've done it myself. And my friends literally, I always say hot tub therapy. Like when we go and mastermind where we all have, you know, some drinks and we're in the hot tub talking right about our deepest fears or. insecurities as entrepreneurs. And that's where Leverage was born.