Philip Zimbardo

And I said, so that's where we really want to study how power operates.

And I said, so that's where we really want to study how power operates.

I said, well, what kind of setting could we use to illustrate that? Now, you could have done a summer camp. In fact, since I did my experiment, many people have written to me saying, oh my God, I was in a summer camp where the counselors were brutal guards. But I thought prison because prisons are all about power. Prison.

I said, well, what kind of setting could we use to illustrate that? Now, you could have done a summer camp. In fact, since I did my experiment, many people have written to me saying, oh my God, I was in a summer camp where the counselors were brutal guards. But I thought prison because prisons are all about power. Prison.

I said, well, what kind of setting could we use to illustrate that? Now, you could have done a summer camp. In fact, since I did my experiment, many people have written to me saying, oh my God, I was in a summer camp where the counselors were brutal guards. But I thought prison because prisons are all about power. Prison.

It's 1971. These are anti-war activists. These are civil rights activists. Everybody's got hair down to here, not only long hair, and nobody wanted to be a guard. Guards are pigs. I didn't go to college to become a prison guard.

It's 1971. These are anti-war activists. These are civil rights activists. Everybody's got hair down to here, not only long hair, and nobody wanted to be a guard. Guards are pigs. I didn't go to college to become a prison guard.

It's 1971. These are anti-war activists. These are civil rights activists. Everybody's got hair down to here, not only long hair, and nobody wanted to be a guard. Guards are pigs. I didn't go to college to become a prison guard.

We want them to own the prison, okay? And so what it means is we go with them to buy uniforms at army, navy stores. They have military kind of uniform. We give them symbols of power, handcuffs, billy clubs, whistles. And then I imposed an interesting, subtle piece from the movie Cool Hand Luke.

We want them to own the prison, okay? And so what it means is we go with them to buy uniforms at army, navy stores. They have military kind of uniform. We give them symbols of power, handcuffs, billy clubs, whistles. And then I imposed an interesting, subtle piece from the movie Cool Hand Luke.

We want them to own the prison, okay? And so what it means is we go with them to buy uniforms at army, navy stores. They have military kind of uniform. We give them symbols of power, handcuffs, billy clubs, whistles. And then I imposed an interesting, subtle piece from the movie Cool Hand Luke.

Namely, everybody, when they were in contact with the prisoners, had to wear silver-reflecting sunglasses. which means that nobody can see your eyes.

Namely, everybody, when they were in contact with the prisoners, had to wear silver-reflecting sunglasses. which means that nobody can see your eyes.

Namely, everybody, when they were in contact with the prisoners, had to wear silver-reflecting sunglasses. which means that nobody can see your eyes.

I recruited the Palo Alto Police Department, the Rio Police Department, to make simulated arrests, to go to each kid's place, ask for the name of the kid, and then give them their Miranda rights. You have a right to remain silent, a right for a lawyer. And then bring them down to where the squad car is with lights flashing, lean them against the car, handcuff them, give them their rights again.

I recruited the Palo Alto Police Department, the Rio Police Department, to make simulated arrests, to go to each kid's place, ask for the name of the kid, and then give them their Miranda rights. You have a right to remain silent, a right for a lawyer. And then bring them down to where the squad car is with lights flashing, lean them against the car, handcuff them, give them their rights again.

I recruited the Palo Alto Police Department, the Rio Police Department, to make simulated arrests, to go to each kid's place, ask for the name of the kid, and then give them their Miranda rights. You have a right to remain silent, a right for a lawyer. And then bring them down to where the squad car is with lights flashing, lean them against the car, handcuff them, give them their rights again.

And again, neighbors and everybody's looking around.

And again, neighbors and everybody's looking around.

And again, neighbors and everybody's looking around.