Sean Cannell

But it takes a lot more viewership.

And here's what I mean.

Because of my background in video cameras, lenses, lighting, video production, I started to do tech reviews.

To this day, that's what Think Media is.

And I learned how to rank videos on YouTube, meaning that when somebody would search for a question about what's the best camera for YouTube or should I get the Neewer LED lights or the GVM LED lights, I'd have a video comparing the two.

And then I would have an affiliate link in the description.

And if somebody clicks my affiliate link, I'd make anywhere from 4%, sometimes as much as 10%.

I was able to get to $100,000 a year as a solo creator, making videos, posting those online.

But, you know, my channel did at that time grew to about 20,000.

It was about 20,000 subscribers, about 16,000 subscribers.

And I was able to get to 100K just in affiliate marketing, a little bit of YouTube ad revenue.

But from ranking videos, people are searching things, they're watching my videos, they're clicking my links, they're purchasing tech products.

The problem with that is if let's say you started a channel that was about like anti-aging, you're talking about skincare and makeup and whatnot.

If it's not like high end or it's also not as high volume or as high intent, I think those numbers wouldn't be as reachable.

You might need a different vehicle.

So it depends what you're doing.

If you had a website reviewing software and AI tools, a lot of AI tools, software, they have incredible affiliate programs.

My friend Pat Flynn early on, I don't know what the numbers are these days, where you take a convert kit, which is an email CRM now called kit.

I want to say he got to a place where his reoccurring monthly revenue was like $30,000 as an affiliate.

Wow.