Yair Reiner

It leaves me making plans from week to week, which is not the way that they teach you to run a business, either at your parents' table or in business school.

It leaves me making plans from week to week, which is not the way that they teach you to run a business, either at your parents' table or in business school.

You know, it's really hard to sell a splatter guard for that much money.

You know, it's really hard to sell a splatter guard for that much money.

Precisely. It is the best splatter guard in the world, but splatter just is not as important as other things.

Precisely. It is the best splatter guard in the world, but splatter just is not as important as other things.

It goes to the U.S. Postal Service, which provides my quote-unquote free shipping. If I sell on Amazon, it goes to Amazon. It has to pay its warehouse workers. I also have to pay my patent attorney so that my patent is protected and I can't get ripped off. It has to go to PR. It has to go to marketing. It has to go to the software firms that I use to operate and run my business.

It goes to the U.S. Postal Service, which provides my quote-unquote free shipping. If I sell on Amazon, it goes to Amazon. It has to pay its warehouse workers. I also have to pay my patent attorney so that my patent is protected and I can't get ripped off. It has to go to PR. It has to go to marketing. It has to go to the software firms that I use to operate and run my business.

Frywall keeps the sizzle in the pan and the splatter off of you and your stovetop.

Frywall keeps the sizzle in the pan and the splatter off of you and your stovetop.

I've worked hard to have a stable price on my product for almost 10 years. And now I'm looking at a situation where I'm going to have to raise it by 20, maybe 25 percent, maybe more. I'm not sure if I still have a market at that point, and I don't know if I still have a business.

I've worked hard to have a stable price on my product for almost 10 years. And now I'm looking at a situation where I'm going to have to raise it by 20, maybe 25 percent, maybe more. I'm not sure if I still have a market at that point, and I don't know if I still have a business.

It leaves me making plans from week to week, which is not the way that they teach you to run a business, either at your parents' table or in business school.

You know, it's really hard to sell a splatter guard for that much money.

Precisely. It is the best splatter guard in the world, but splatter just is not as important as other things.

It goes to the U.S. Postal Service, which provides my quote-unquote free shipping. If I sell on Amazon, it goes to Amazon. It has to pay its warehouse workers. I also have to pay my patent attorney so that my patent is protected and I can't get ripped off. It has to go to PR. It has to go to marketing. It has to go to the software firms that I use to operate and run my business.

Frywall keeps the sizzle in the pan and the splatter off of you and your stovetop.

I've worked hard to have a stable price on my product for almost 10 years. And now I'm looking at a situation where I'm going to have to raise it by 20, maybe 25 percent, maybe more. I'm not sure if I still have a market at that point, and I don't know if I still have a business.