Maximizing Author Success: Strategies for Annual Planning and Promotions

Welcome to the Authors Allies podcast! In this episode, host Rebecca Paciorek kicks off 2025 by sharing her annual promotional planning system to help authors feel less overwhelmed when deciding on their plans for the year ahead. Rebecca starts by reflecting on key accomplishments, lessons learned, things to be grateful for, and areas for improvement from the previous year. She then looks at monthly income and expenses to identify what worked well financially. Next comes the fun part - brainstorming ideas and goals for the coming year with no limits. Rebecca advises plotting out known events and book launches on a calendar, choosing monthly content themes, and creating "content buckets" of post ideas for each day of the week. By breaking down the planning process into these simple steps, authors can create an organized roadmap to keep their book promotions on track while freeing up more time and brainpower for writing. Join Rebecca as she guides you through her straightforward system to start 2025 strong and achieve those big author dreams! Let's dive in. Key Topics and Timeline 00:00 New Year Review Preparation 03:22 "Reflecting on 2024 Lessons" 08:59 "Dream and Plan Your Year" 11:17 Monthly Content Themes for Authors 16:38 "Batch and Schedule Social Posts" 19:03 Simple Content Planning Tips 21:24 Authors' Marketing Support Membership Links & Resources Get the planning worksheets HERE.  Authors’ Allies RoundTable can be found on our website.  Ebook: Did you download your copy of 10 Steps to Your Ultimate Book Marketing Plan ebook yet? You can get that ⁠HERE.⁠ Email us: [email protected] ⁠Follow us on the⁠ social media platform of your choice for more tips and tricks.  Please LIKE, SUBSCRIBE, and SHARE. I often recommend products and services that I use or that have been recommended to me by people we trust. I only suggest items that I have personally used and love. In many cases an affiliate link accompanies these recommendations, (including Amazon -except for my products which are mine and not affiliate links) which provides me with a referral commission should you click through and make a purchase. This is always at no additional cost to you. 

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