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Ballarat Arts Foundation 25 Years, 25 Artists

Creating Characters & Building Dreams - Jayde Masterson's artistic journey

26 Nov 2025

Description

Today, Tabitha sits down with one of BAF’s newest alumni, Jayde Masterson - a creative powerhouse and recent graduate of the Foundation’s mentoring program.Jayde is a content creator, makeup artist, and business owner whose journey took off during lockdowns when she began crafting themed characters that captured imaginations and led to collaborations like the Moonlight Market at Kryal Castle. Inspired by the US prosthetics competition Face Off, Jayde has turned her passion into a thriving online presence, with Instagram, YouTube, and TikTok becoming game-changers for her art and business.In this episode, Jayde shares how mentorship has helped shape her career, why having multiple coaches adds value to every facet of life, and her vision for building a sustainable, global creative enterprise.So, plug in and join us for an inspiring conversation about creativity, resilience, and the power of community.You can follow Jayde on Instagram @jaydemasteron, themoonlightmarket on TikTok, or Jayde Masterson on YouTube

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