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Basic Influencers Strategies

Side Hustle Heroes HQ Podcast #3: Amazon Influencers Auto Approval Step 1 (Social Media Platforms) and Getting Free Products

12 Jun 2023

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For feedback/questions or if you'd like to be a guest on our podcast, please email us at [email protected] Join our Side Hustle Heroes HQ Facebook group to be part of the Side Hustle Heroes HQ community and be the first to get access to the latest tips and strategies for our latest side hustles. ---> https://www.facebook.com/groups/sidehustlesheroeshq Subscribe to our YouTube channel for additional video content not covered in our podcast. ---> https://www.youtube.com/@SideHustleHeroesHQ Show Notes: 1. What's been going on the last week Updates on earnings Really busy last week, but did get a nice review for a really expensive camera that we use at work Always be looking for opps to find new products to review 2. Wrapping up what to do when products fall off a listing Remove original and upload the same exact one - not recommended Change the thumbnail and title and upload the same video - not recommended Shorten the original with editing software solution Do a new video with a new angle - recommended Example - specific use for product that wasn't mentioned before - any examples Answering a specific question from Q and A on Amazon listing As Jim Ed mentioned last week, you may not always get back on the listing, but it is worth a try for a lucrative product 3. Getting auto-approved for the first level of approvals for Amazon Influencer Overall - a page that is older than 6 months old is ideal. For FB needs to be a business page, Instagram/TikTok could be your own personal account (I believe), not necessarily a business account, but that is ideal for sure. It appears that Amazon is looking for a combination of number of followers and engagement If it is an old page, make sure you have some new content on it. Platforms - advantages and disadvantages Facebook Not certain of magic number, but should be over 2K for sure Not easy to organically get new page likes But easy to run ads to the page to grow likes Great tip - find a viral product video and do your own version and run ads Run an ad globally not just US - cheaper traffic Instagram Not certain of magic number, but should be over 2K also Easier to get followers just by following other accounts that fit follow similar accounts (e.g. dog niche - follow those who like other dog posts/accounts - a certain percentage will follow you back Not really great for running ads Easier to get engagement on posts that FB from what I've seen TikTok Looks like number of followers is insignificant and people are getting in with much fewer followers than other platforms, but also getting rejected with way more Engagement is likely more critical with TikTok, but not for sure YouTube Jim Ed got in with his account, but I haven't heard about any others here. Overall recommendations: If you have multiple accounts already - apply with both first If you are starting from scratch - go with Facebook at least (run ads) and either Instagram/TikTok Subject matter - doesn't seem to matter much Could be something very specific to Amazon product reviews like Andrew's product finds, for example Or if you have expertise in a nice like kayaking, fishing, fitness, etc. you may do something around this 4. Getting free products from other companies Why are they reaching out? How does this work? Best practices? Try to get paid at least $10 or so for low-priced products Don't take on too many products Make sure the price-point is high enough to make it worth your time Usually it is a good idea to take on products that are already selling

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