Bootstrapped Stories
#28 Running ads more profitably | Chris Mechanic - CEO of WebMechanix
30 Jun 2022
Running ads but not really satisfied with how profitable they are? Are there secrets to running ads more profitably? In this episode, Chris from WebMechanix shares his unique method to run ads that are optimised for revenue, by gathering the right kinds of pre- and post-click signals. We also learn how he got his first clients while waiting tables. Finally, he shares his thoughts on TikTok B2B ads and gives Guillaume a $10M idea to grow lemlist. 📚 Resources Mentioned: • Book: Think and Grow Rich by Napoleon Hill • Book: The Psychology of Money by Morgan Housel • Book: $100M Offers by Alex Hormozi • Newsletter: The Daily Rip https://stocktwits.com/c/newsletters/the-daily-rip/ 🔗 Connect with Chris: 🖥 LinkedIn: https://www.linkedin.com/in/chrismechanic/ 🖥 Website: https://www.webmechanix.com/
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