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Brand Strategy Unwankified

51. Connecting the Dots Between Brand Strategy, Design Strategy and Brand Design

23 Mar 2023

Description

In this episode of The C Word, I step through the 3 elements of Brand Creation: 1) Brand Strategy 2) Design Strategy 3) Brand Design Understanding and then leveraging these 3 distinct stages and skill sets is an important opportunity for design businesses. I share: • The purpose of each stage and how they differ • What brand strategy actually is • The building blocks of a comprehensive design strategy • How the 3 stages interlock to create a powerful brand outcome • How you can leverage them to create more value in your design business Enjoy! Bec x   RELATED EPISODES Episode 30 - 3 Words to that will Increase Your Value as a Designer Episode 16 - Are You Missing the Opportunity to Sell Strategy   SAY  HELLO! Connect on Instagram My Website Download 50 Ways to Elevate & Communicate Your Value as a Designer   WORKING WITH ME If you’re ready to connect with me on a deeper level this year and work together, there are 2 ways you can do that: 1:1 Creative Insider Business Coaching… visit bechughes.com/business-coach-for-creatives The Creative Value Incubator… visit bechughes.com/incubator/

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