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Business Builders

From College Project To Successful Business, Market Pivots & Implementing Company Values. Fionn Barron (Tracworx)

18 Aug 2025

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Hire world-class accountants and in The Philippines. Visit Outsource Direct to scale your operations with higher flexibility, maximum efficiency and much lower costs.Subscribe to the Business Builders Newsletter for the very best ideas I've discovered on business and personal growth.In Series 10, Episode #88, I interview Fionn Barron, co-founder and Chief Customer Officer at Tracworx. Fionn shares his experiences from starting a business as a college project to creating a successful company that tracks returnable transport items like kegs, pallets, and cylinders. The discussion covers the challenges of finding and keeping world-class talent, the impact of the COVID-19 pandemic, and the importance of customer commitment and market pivots. Additionally, the conversation delves into the emotional challenges of entrepreneurship, including imposter syndrome and the importance of maintaining a balance between business goals and integrity.CONNECT WITH CONOR:LinkedInCONNECT WITH FIONN:LinkedInTracworxDiscover EO Ireland—part of an international network designed specifically for entrepreneurs. EO Ireland connects business owners for networking, mentorship, and shared learning experiences. Take your business to the next level and join a community of like-minded leaders today at eoireland.org. Empower your entrepreneurial journey!Produced by Jetbooks, Chartered Accountants Ireland.

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