Business Witchery
036 – How To Go From, "You're So Inspiring" to "TAKE MY MONEY" With Your Messaging
24 Sep 2025
What's up witches, Big truth time: When it comes to sales & marketing... Confidence is compelling. But PROOF seals the deal. In today's Business Witchery episode, I'm guiding you through the art of showing your audience why & how your process actually works. Here's what we cover: - The two most compelling forms of proof - How to anchor trust with testimonials - Why proof transforms you from "inspiring" to "I need to hire them" When you connect the dots for your prospects around... Their problem → Your process → Proof your process works ... you stop sounding theoretical and start sounding trustworthy. And that's when people invest. Because sales & marketing isn't just about telling your people you can help. It's about showing them exactly how.
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