Mary Jo Romeo: Unpacking Challenges and Building Sustainable Growth

Host Rexhen interviews Mary Jo Romeo, executive coach and founder of MJR Coaching and Consulting. With decades of experience building national sales teams, Mary Jo brings a unique blend of business acumen and coaching expertise.Mary Jo's coaching journey began unexpectedly after her sales career, leading her to get ICF PCC certified at Columbia University. She now finds deep reward in being a "thought partner" to senior leaders, asking tough questions that lead to clarity and transformation.Her client base is primarily senior leaders, often in transition, mostly acquired through word-of-mouth referrals and pro bono workshops for community organizations. She maintains minimal traditional marketing.Looking ahead, Mary Jo plans to focus on "high-impact programs" for intensive client work, further develop her partner who coaches younger generations, and pursue additional coaching certifications. She emphasizes her strong network and willingness to ask for help as key to her success. While admitting a past mistake of over-investing in an unresearched online program, her most valuable investments have been her website, a marketing person for LinkedIn, and assessments. Her main personal challenge is balancing work with her desire for more travel. She advises coaches to define their ideal client, leverage their network, and tell powerful stories to showcase coaching's value.Find Mary Jo Romeo:Website: mjrcoachingandconsulting.comLinkedIn: https://www.linkedin.com/in/maryjoromeo/Support the showYou can also watch this podcast on YouTube at:https://www.youtube.com/@CareerCoachingSecretsIf you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com Get Exclusive Access to Our In-Depth Analysis of 71 Successful Career Coaches, Learn exactly what worked (and what didn't) in the career coaching industry in 2024: https://joinpurplecircle.com/white-paper-replay

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