Winslow Swart on the Attention Economy: Why Your Marketing Needs to Be Agile

In this episode of Career Coaching Secrets, host Rexhen interviews Winslow Swart, an executive coach and business therapist with a background as a martial arts "sensei." Winslow shares how his experience in the dojo taught him to help leaders find their own solutions.He finds it most rewarding to coach high-potential leaders and help executives become so effective they can make themselves "dispensable." Winslow discusses the challenges of marketing in the new "attention economy," advocating that coaches must be agile with their messaging. His advice for other coaches is to trust your expertise but also to find your own coach, because you can't always be your own sensei.Connect with Winslow Swart:Website: https://www.winslow-consulting.com/LinkedIn: https://www.linkedin.com/in/leadershipguruSupport the showYou can also watch this podcast on YouTube at:https://www.youtube.com/@CareerCoachingSecretsIf you are a career coach looking to grow your business you can find out more about Purple Circle at http://joinpurplecircle.com Get Exclusive Access to Our In-Depth Analysis of 71 Successful Career Coaches, Learn exactly what worked (and what didn't) in the career coaching industry in 2024: https://joinpurplecircle.com/white-paper-replay

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