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Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

Personal Brand Building Part One & How to Create a Foundation of Trust

10 Feb 2025

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Send us a textPersonal branding isn’t just for influencers—it’s the key to building trust, growing an audience, and making money online. In this episode of Her First, we break down the three must-have pillars of a powerful personal brand: knowing your core values, defining what makes you unique, and getting crystal clear on your audience. We’re also calling out the biggest branding myths (spoiler: “just go viral” is trash advice) and showing you how to build a brand that actually converts. If you’re ready to stop winging it and start treating your brand like a business, this episode is your game plan - Part One with Part Two next week.Time Stamps:02:34 The Importance of Trust in Branding04:07 Defining Your Personal Brand10:04 The Power of Referrals and Word of Mouth12:12 Building a Genuine and Authentic Brand19:39 The Role of Visuals in Personal Branding22:34 Embracing Imperfections in Personal Branding23:28 The Effort Behind Viral Content24:33 Switching Focus to Written Content25:59 The Importance of Research and Testing28:05 Foundational Pillars of Personal Branding29:26 Identifying Core Values and Passions34:29 Defining Your Unique Value Proposition39:34 Clarifying Your Target AudienceJoin the list, get the tea, tips & tools that convert: https://clickteasepodcast.substack.com/subscribe 📱 Social: @themichellepualani | @joanna_atwork📩 Michelle: [email protected]🌐 Joanna: millennialmktr.com 📅 10-Day Course Creation Challenge (Joanna) 💻 Build a Successful Online Business Using Kajabi 🎙️ Get Descript for Podcasting ✅ Try Out Monday.com

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