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CMO Weekly

Kyle Wachtel of BetHog Inc: From Biology Major to Sports Betting and the Future of Crypto Gaming

18 Mar 2025

Description

In this episode of CMA Weekly, we welcome Kyle Wachtel, CMO at BetHog, a rising player in the crypto gaming and sports betting space. Kyle shares his fascinating career journey from a biology major with dreams of working in sports to becoming a leading marketing executive in the gaming industry. Listeners will get a behind-the-scenes look at how Kyle helped scale major players like FanDuel and BetMGM, building strategic partnerships and fostering startup culture along the way.Kyle reflects on the early days at FanDuel when the company had only 30-40 employees and discusses how that experience shaped his entrepreneurial mindset. He emphasizes the importance of timing, mentorship, and adaptability, and reveals how his transition to BetMGM allowed him to build a partnerships team from the ground up, even within the framework of a large joint venture backed by MGM Resorts and Entain.The conversation dives deep into Kyle's latest venture, BetHog, a crypto-based gaming platform aiming to make waves in a rapidly evolving global market. Kyle explains the differences between crypto gaming and traditional sports betting, the opportunities in the crypto space, and how BetHog is leveraging streamers and content creators to reach new audiences.The episode also touches on Kyle’s leadership philosophy, his excitement about continuous learning, and the startup mentality that drives BetHog’s small but agile team. On a personal note, Kyle shares the joy of becoming a new father and highlights how relationships—both personal and professional—have been central to his journey.

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