From beer and dairy to chips and chocolate - Simon Eyles, Betty's MD shares his incredible journey

In this episode of Coach Class, I catch up with Simon Eyles, Managing Director of Betty's. We discuss Simon’s professional journey, leadership insights, and his transition from various food industries to his current role.Simon reflects on the overwhelming scale and energy when he joined Asda compared to his previous roles, emphasising how each position, from beer and dairy to chips and chocolate, followed his passion for food. He credits many mentors for shaping his leadership style, highlighting their exceptional listening skills and supportive nature. Key figures who invested time in understanding and developing his potential.Simon underscores the importance of resilience and learning from failures, sharing experiences with unsuccessful TV ads and product launches. He emphasises that senior roles involve asking good questions rather than having all the answers. This perspective aligns with his belief in the value of mistakes as learning opportunities.Discussing his journey into formalising his coaching skills, Simon describes a transformative 12-month course that enhanced his listening and engagement abilities. He learned to be fully present in conversations, appreciating the power of silence and reflective questioning.Simon also highlights the significance of regular team reflections on behaviour, performance, and trust. He believes that focusing on relationships and self-awareness within teams leads to exceptional results. Although not actively seeking clients at the moment, Simon enjoys coaching and envisions it playing a larger role in his future, emphasising its personal satisfaction and developmental impact.Our conversation provides valuable insights into leadership, resilience, and the importance of continuous personal and professional growth.Send us a text🎧 Listen now wherever you get your podcasts, and please rate or share if it resonated.

There are no comments yet.

Please log in to write the first comment.