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Coffees and Content

Building a Marketing Community That Actually Matters (with Chanel Clark)

23 Apr 2025

Description

In today’s episode of Coffees and Content, I’m joined by the absolute powerhouse that is Chanel Clark — marketing consultant and founder of The Marketing Club (TMC), a growing community of over 10,000 marketers across Australia and New Zealand. 👏We talk about how she built a thriving marketing network, how to stay real on LinkedIn (spoiler: no fluff here), and the not-so-pretty truth behind burnout and building something that matters.Chanel shares how she unintentionally built a personal brand that sells without selling, why you don't need fancy tech to make your business work, and how to balance building your dream project alongside paid work — without losing yourself in the process.If you’ve ever wondered how to grow a true community, build a business with heart, or bounce back from burnout, this episode is your sign. 💥What We Cover:How Chanel turned a passion project into a 10K+ strong community (without a business plan!)The power of showing up as yourself on LinkedIn (and what that actually looks like)Going viral without trying - and what it taught her about marketingWhat most “community building” gets wrongHow she manages consulting, content, events and community without burning out (again)Why authenticity is Chanel’s greatest marketing tool - and how it’s built her businessConnect with Chanel:LinkedIn: Chanel ClarkThe Marketing Club: The Marketing Club on LinkedInJoin the Coffees & Content crew for more episodes, social tips, and no-BS digital marketing convos every week.Have a question? Click here to send it to me!Stay Connected: Website: www.coffeesandcontentpod.com Instagram: @coffeesandcontentpod Facebook Community: @coffeesandcontentpod Substack: https://coffeesandcontent.substack.com/ Watch on YouTube: Coffees & Content Have a marketing question? Email [email protected] Loved this episode? Leave a review - it would mean the world!! If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.

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