Commerce Trailblazers
Metaphor Soup from Digital Content to Gen Z hear from Abby Tomlinson, Senior Manager, Digital Shelf, Riviana
04 Aug 2025
What do Gen Z, bad product pages, and ChatGPT have in common? They’re all reshaping the future of e-commerce—and your brand might be falling behind. On this episode of Commerce Trailblazers, Riviana’s Abby Tomlinson joins us to talk about adapting to next-gen shoppers, fixing the post-COVID path to purchase, and why “a dollar spent on media that leads to a bad PDP is a wasted dollar.” We’ll explore how behavioral insights, AI tools, and strong content strategies can drive real results. Tune in for smart, actionable insights you can bring to your own digital shelf.
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
01 Jan 1970
El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 21 DIC 2025 | Fin de Semana
01 Jan 1970
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10:00H | 21 DIC 2025 | Fin de Semana
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13:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana
12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana