Ep 43. Six steps to help manage potential reputation issues

I wanted to talk to you today about how to manage potential reputation issues without being overwhelmed, and how this can quickly form part of your daily or monthly planning. The recent Facebook outage had some online businesses shifting in their seats uncomfortably whilst secretly panicking about when it would come back on. I have also seen more and more 'automation gone wrong' and businesses creak and groan that rely heavily on automation, software and Facebook. So building on a recent episode around making sure your marketing promise meets your customer experience, I am sharing six simple steps you can follow to make this part of your regular comms planning. So let's dive in! Links mentioned in this episode: Why customer service is your biggest PR tool (also here https://henbe.co.uk/2021/09/23/ep-41-why-customer-service-is-your-biggest-pr-tool/) Grab my 'No tissues' reputation issues management guide :  (also here: https://mailchi.mp/henbe.co.uk/6gveu61kn5) You can also;   Get my FREE roadmap to get more strategic with communication activity in your business (also here: https://mailchi.mp/henbe.co.uk/n8xnx5bjj3 )   Checkout my bite-sized digital course on my learning platform 'Comms That Works'; How to find customers and help them buy from you'   Follow my Facebook page for daily tips.   PS – Did you know? Communication Strategy That Works is in the top 90 UK Small Business Podcasts you must listen to in 2021, by Feedspot.  

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