141: Your 6-Week Plan To Starting A Side Hustle [Podcast]

Do you need a 6-week plan to start a side hustle?I know I did. When I start projects, I like to have some idea of where I am going. But in business startups, I have found I am often running blind.When I meet with clients who are in the startup phase, I find they are often confused about what to do next. The advice they listen to (assuming they are listening to any) is often poorly thought out and keeps them busy with things that are not important.So here is a simple 6-week plan for starting a side hustle you can do even if you are starting by working only at lunchtime or the few hours you can steal away to do your work.Your 6-Week Plan To Starting A Side Hustle (Podcast outline)Week #1 - Define Your Idea What will you do?  Who will you serve?  How will you get paid?  Use plain English - do not need a fancy slogan - this is just for you. Week #2 - Test and Get Feedback Test your ideas. Especially if you have more than one.  Do not get bogged down in details UNLESS high risk or wealth (See 139: How to Decide if My Startup Should be an LLC or S-Corp) If you need an LLC or some other structure then try to get one that would cover any of your ideas. (LLC of Callahan Enterprises instead of Callahan Lawn Care) Define some easy customers Start with a simple offering Do the work Get paid Get feedback from your customers Ask what they think What would they like LISTEN / LISTEN / LISTENWeek #3 - Evaluate and Adjust Evaluate After a few weeks or a few jobs/deliveries How do you feel? Still excited? Did anything happen that made you squirm?  Make a decision to stay, pivot, or stop.  Make adjustments Adjust your offerings to be more in line with what customers want.  Adjust any processes such as how you get jobs.  Put on your calendar to repeat evaluate and adjust periodically. (A repeat of week #3)Week #4 - Market / Market / Market Get a clear view of your ideal customer Who are they Where are they How do you get in front of them Create offerings with the ideal customer in mind Market Deliver ServeWeek #5 - Create a Cash Plan Decide what to do with the cash Most just pocket the cash and spend Instead, you need to have a plan. See Ep 118 How Much Should I Pay Myself? Create proper bank accountsWeek #6 - Create simple Processes Create simple and repeatable processes for Doing marketing Taking orders and delivering the product/service Doing the books (monthly) Handling the cash Document processes as you go with an eye toward growth Use simple tools like AsanaClick here to listen now.Shout OutHighly recommended.RodneyPhillips★★★★★"Dale never fails to give straight forward, well thought out advice on improving your self as an entrepreneur or want to be an entrepreneur. Dale gives out a wealth of knowledge and seems to have a sincere desire to help his fellow man/woman. Thanks."Subscribe & Review in iTunesAre you subscribed to my Company of One? If you’re not, I encourage you to do that today so you don’t miss an episode. Click here to subscribe in iTunes!If you like what you hear, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast. I also love reading them and connecting with you. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podDale Callahan, Ph.D.Business Coach for Professionals Ready to Take Control Helping you move from stuck to in-demand — or start something of your own. Grab the Idea Engine: 7 prompts to find your next move Book a Next Step Strategy SessionDirector of Engineering Management @ UAB (205) 790-8447 dalecallahan.com LinkedIn

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