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Creatives Rule the World

What Resistance Is Really Trying to Tell You (And Why You Should Listen) with Tracy Matthews and Heather Chauvin

03 Dec 2025

Description

What if the resistance you're feeling isn't a wall to break through, but a doorway to walk through?In this powerful conversation, leadership coach Heather Chauvin and I get radically honest about resistance, fear, self-trust, and what it really takes to build a business that doesn't break you. Heather built her coaching practice while battling stage 4 cancer, and her story will remind you why you started this journey in the first place.We dive deep into why resistance shows up (and what it's really trying to tell you), the difference between failure and pivoting, how to know when to push through versus when to lean in and wait, and Heather's game-changing "wouldn't it be nice if" journaling technique.This conversation went places I didn't expect. We both cried. We talked about our mothers, our fears, and the moments that shaped who we've become. If you're in a season of uncertainty or feeling stuck, this episode will give you permission to trust yourself again.In this episode, you’ll learn:[9:03] Why resistance is actually your body trying to keep you safe (and how to use it as a growth tool instead of fighting it)[13:07] Heather's powerful story: building her coaching business from her hospital bed while battling stage 4 cancer[25:06] The critical difference between failure and pivoting, and why one keeps you stuck while the other moves you forward[31:07] Tracy's story: intentionally descaling a seven-figure business and sitting in two years of uncertainty before clarity came[43:21] The "wouldn't it be nice if" journaling practice that brings instant clarity when you're stuck or overwhelmed[52:31] Why becoming the adult you needed as a child is the deepest work of entrepreneurship and how it connects to business successHere are the resources mentioned in the show:Follow @heatherchauvin_ on InstagramHeather's Podcast: Emotionally UncomfortableHeather's WebsiteJoin the 21-Day Creativity to Cash Flow Challenge ($1/day for 21 days of actionable sales strategies) Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven’t done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won’t get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews  InstagramFollow Flourish & Thrive Facebook

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