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Crypto Hipster

Asset Segregation, CBDCs, and Crypto Insights from Brazil with Vinicius P. Dias @ Lbank

21 Dec 2022

Description

Vinicius Porazza Dias completely fell in love with the concept of Blockchain, Web3, and the crypto economy. He has been working for two years with Growth Marketing for companies that use Blockchain and are Crypto-related. • Completely in love with the concept of Blockchain, web3, and crypto economy. I have been working for two years with Growth Marketing for companies that use Blockchain and Crypto-related. • Extensive knowledge of the LATAM financial market (especially Brazil) and the evolution of the crypto market. • 16 years of experience in Digital Marketing working in successful companies such as Mercado Bitcoin, Facebook, PagSeguro, UOL, and Lopes Imobiliária. • Business and Data driving (WebAnalytics, ROAS, ROI, EBITDA) • Agile Mindset with certifications in Lean/Kanban, Product Owner, and Management 3.0 • International marketing experience in PagSeguro, working in the Local Payments Business Unity. Building Content Marketing, Lead Generation, and Events in U.S, China, and Europe (Money 20/20, IRCE, ChinaJoy, GDC, Gamescom) • Eight years of experience in advertising agencies working with Strategic Planning, Media, and Conception for major brands such as Café 3 Corações, Wickbold, Cacau Show, Baden Baden, Roche, Hasbro, Natura, Grupo Raia e Drogasil, Uninove, BB Seguros, Uniban. • Multidisciplinary person with macro thinking in all conversion funnel stages while seeking to strengthen the brand as a whole. • Curious and passionate about neuroscience and human behavior • A hands-on professional, always working directly with the team, no matter what. • Experience in managing multidisciplinary and international teams Portfolio: www.cargocollective.com/viniciusporazza

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