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Curious Leadership with Dominic Monkhouse

E53 | Opportunity is Now Here With the SCA 2.0 Dean, Marc Lewis

20 Aug 2019

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This week’s guest on The Melting Pot is Dean and founder of School of Communication Arts 2.0 (SCA), Marc Lewis. The SCA is currently the world's most eminent portfolio school as well as being a social enterprise, it is also about to become a charity. The school takes 36 students each year through a 12-month journey in Marc’s studio, with about six months of placements. One in three of these students receive a scholarship, some receive bursaries, others self-fund. The school has a network of about 1000 teacher/mentors who help write the curriculum and deliver the learning experience. In Marc’s own words, “the SCA 2.0 is kind of an apprenticeship model meets a university model meets a bit of a circus, a bit of a fun fair.” From earning $200,000 per month from sex lines, to creating Whore magazine, to founding South Africa’s first comedy club, to claiming the first video banner ads, which he sold to WPP for just under £20m, today’s guest Marc Lewis has not had a conventional career history. On today’s podcast: Why it’s called SCA 2.0 and what happened to 1.0 How he managed to buy his first Ferrari at age 21 off the back of sex Why Marc attributes his success to sheer dumb luck, not genius What he learned from his time running his dot.com businesses His firm belief in the practice of gratitude Why learning should be action in rehearsal The problem with traditional pedagogical teaching Why drugs dampen creativity Links: D&AD Gratitude garden

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