The one with with global reach and local experience - Sarah Baker | Director, Global CX at KFC E140

What's on your mind? Let CX Passport know...🎤🎞️Building local CX for a global company! “The one with with global reach and local experience” with Sarah Baker Director, Global CX at KFC in CX Passport Episode 140🎧 What’s in the episode?...🎧CHAPTERS0:00 Introduction3:15 KFC’s global experience management4:20 Shaking up current understanding of customer8:10 Using failure points to grow and get better10:00 How to REALLY put the customer at the center13:10 Customer story to influence decisions15:15 Girls on the Run program17:31 1st Class Lounge23:20 KFC global customer listening27:00 Centralized vs local influence28:50 Global employee diversity and experience31:48 Contact info and closingIf you like CX Passport, I have 3 quick requests:✅Subscribe to the CX Passport YouTube channel youtube.com/@cxpassport✅Join other “CX travelers” with the weekly CX Passport newsletter www.cxpassport.com✅Accelerate business growth📈 by improving customer experience www.ex4cx.com/servicesI'm Rick Denton and I believe the best meals are served outside and require a passport

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