Jessie Preston on Life Between Working as a Humanitarian and Running a Mindful Loungewear Label

In this episode of “D Sustainability Issue” Dessie welcomes Jessie Peterson. Jessie is a nomadic humanitarian, yoga enthusiast, spiritually curious, and ultimately committed to making the world a better place. After growing up in a small town in Nebraska US, she set her sights on manifesting a life she loved to live through exploration of the world, herself, and the cosmos.Jessie talks about her why for living and working in a war-zone. She explains her reason with the quote: “Never go into this work unless you have to. Unless there is something inside of you that just says that you have to.”When she is not in the Ukraine, Jessie resides in Kenya, where she founded a mindfully made luxury loungewear line called Dawa Wear (which in both Swahili and Arabic means medicine). She aspires to create pieces that are not “extracting from the earth”, but are something meaningful that is made in a collaborative process with not just humans, but the earth as well.  After all, as she says, all things carry energy, including the things you wear. The idea for the business was born out of love for great textiles, the need to explore her creativity, and the wish to push the sustainable fashion movement forward. Jessie talks about the challenges of building an ethical value chain in Kenya and Tanzania, choosing the most ecological dyes, as well as collaborating with awesome partners, such as the Design Co-lab for her design and production in Kenya. We also dive into topics such as manifesting, mindfulness, , “the feeling of home”, and limiting beliefs that are often the only thing standing between us and our dreams. For the full interview, tune in to the podcast episode. Connect with Jessie here: https://www.instagram.com/jessiempreston/Dawa Lifestyle Instagramhttps://www.instagram.com/dawa_lifestyle/Design Co-Lab Kenyahttps://www.instagram.com/design_co_lab/For more mindfulness and sustainable fashion inspiration follow me on Instagram @iamdessiegeorgieva. Interested in yoga and mindfulness for yourself or your organisation? Check out my yoga schedule here https://www.dgoldenhour.com/golden-hour-yoga  or set up a quick call with me to see whether we can work together: https://calendly.com/dessie-georgieva. Music credit: Wholesome by Kevin MacLeodLink: https://incompetech.filmmusic.io/song/5050-wholesomeLicense: http://creativecommons.org/licenses/by/4.0/

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