Episode 62: How He Built and Sold India's Largest Online Ayurveda Brand | Arjun Vaidya | #DamaniTalks

In this special Diwali episode of #DamaniTalks, we’re joined by Arjun Vaidya, the founder of Dr. Vaidya’s and partner at V3 Ventures, who has redefined India’s Ayurveda industry for the modern age. Arjun’s journey started with a 150-year-old family legacy in Ayurveda, which he transformed into a digital-first D2C brand that captivated consumers worldwide. From his family’s Mumbai-based dispensary to achieving a successful exit, Arjun offers a first-hand account of the rewards and challenges of merging tradition with technology.✨ Now, as a partner at V3 Ventures, Arjun supports emerging consumer brands and draws on his own experience to guide founders through the complexities of building in India’s D2C space. In this episode, Arjun reflects on the power of heritage, the importance of resilience, and the need for strategic thinking in an industry as competitive as consumer products. With a thoughtful mix of past, present, and future, he shares insights that are both practical and profound. Celebrate Diwali with us as Arjun sheds light on his entrepreneurial journey, his approach to modernizing Ayurveda, and how he’s helping shape the future of D2C brands in India and beyond. Don’t miss this festive episode filled with wisdom, innovation, and the spirit of India! 🎆 In this episode, you’ll learn: How Arjun built Dr. Vaidya’s into a digital-first Ayurveda brand and achieved a successful exit in a competitive market. Key insights into India’s D2C space and what it takes to scale consumer brands with purpose. Arjun’s approach to heritage and innovation as he bridges his family legacy with a modern brand vision. Get to know Arjun personally as he answers our Rapid Fire questions Why You Should Watch: If you’re fascinated by the blend of tradition and entrepreneurship, this Diwali special offers a rich perspective on building a consumer brand that resonates with Indian heritage while meeting global standards. Arjun’s journey from Ayurveda’s roots to D2C success provides invaluable lessons for anyone navigating the startup landscape, especially in India’s booming D2C sector.

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