Vista Rooms provides experiences to customers at exquisite properties across India. They started as a budget hotel platform like OYO Rooms but decided to pivot their strategy, branding themselves as a luxury homestay brand. Pranav Maheshwari is the CTO at Vista Rooms. Market conditions forced Vista Rooms to pivot before discovering their right target audience, creating, and becoming a category leader! In today's episode, you will learn: What was the genesis of this idea? How did he meet his co-founders? What was it like launching in a start-up space filled with well-funded competitors? How was Pranav convincing people to use Vista Rooms? Why did Vista Rooms decide to pivot after raising money? What were the internal and external changes that were required when shifting from selling at ₹2,000/night to ₹20,000/night? How did he manage to scale from 10 cities to 40 cities in just 1 year? When is Vista planning on going internationally? What was a conscious decision made by Pranav on geographic expansion? How has COVID-19 impacted their business operations? What are "Workcations," and how are tech founders using them? How do they ensure the hygiene Covid checklist is maintained on every property? What is Pravan's experience completing 5 years at Vista Rooms? How does he protect his brand from fake publicity? What is Vista's most significant achievement, according to Pranav?
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
01 Jan 1970
El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
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10:00H | 21 DIC 2025 | Fin de Semana
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13:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
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12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana