Episode XVii - Ashish Tulsian, Co-founder of Posist

Posist is a platform that lets owners automate their cloud kitchen operations and manage restaurant business efficiently. They are trusted by over 8000+ clients and are present in 20 countries. Ashish co-founded Posist in 2011 with his wife, Sakshi. Posist has been his 3rd (and most successful) venture yet. Ashish is a fine example of the journey of a founder going against the grain. He started his first company with no prior work/management experience straight out of college. He exited the telecom space when most players were beginning to enter it. He wrote off his investment in running a restaurant to focus on his strengths and founded Posist. Here's what you can expect to learn from this episode: Can you start and (successfully) run your own business right after you graduate – without ANY other work experience? What made Ashish decide to hire two of his college batchmates and do precisely that? How did he run and sell it successfully? Why did Ashish choose to exit his first company, TechnoApex Software, after learning that telecom is one of India's highest regulated sectors? When is it okay for a founder to "give up?" How was the experience of being a part of the Delhi start-up ecosystem? How Ashish built Posist from the ashes of a failed venture? Why was it better to quit the restaurant and write off the money lost rather than trying to chase it? Why is it more important to have empathy when building a business, rather than a new/unique idea? How did support from investors and accelerators like Morpheus changed Ashish's opinion on funding? Why did the brutal honesty from the investors make him realize their true value? How did becoming an angel investor make Ashish introspect and realize his mistakes as a founder? Ashish's Book Recommendations: Small Giants: Companies That Choose to be Great Instead of Big by Bo Burlingham What Got You Here Won't Get You There: How Successful People Become Even More Successful! by Mashall Goldsmith The Hard Thing about Hard Thing: Building a Business When There are No Easy Answers by Ben Horowitz

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