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Data Radicals

Perfume, Power, Prediction: Inside a Luxury Giant's Data and AI Strategy with Julie De Moyer, Chief Data Officer of LVMH Beauty

28 May 2025

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In the luxury world where artistry is key, how is AI enabling personalization, optimization, and speed?In this episode of Data Radicals, host Satyen Sangani is joined by Julie De Moyer, Chief Data Officer of LVMH Beauty to break down the role of data and AI in business transformation.A seasoned strategist and leader of innovation across 15 beauty brands, Julie shares practical examples of AI application in various aspects of LVMH's operations, from product development to supply chain management.“ The AI is often the cherry on the cake. We're moving towards those new technologies that are helping us dream even bigger.”Listen to this episode to learn:The importance of collaboration, change management, and consumer-centric approaches.How to work closely with CEOs to drive meaningful data-driven decisions.How to balance AI and human creativity within the luxury beauty industry.Listen now: https://www.alation.com/podcast/episodes/lvmh-data-ai-strategy-julie-de-moyer*Satyen’s narration was created using AI**LVMH is vendor-neutral and this does not constitute an endorsement**All views and opinions expressed by the speakers are their own--------“ If you look at the making of perfumes or the way we actually make the wines, in other industries, we would use the AI in order to help those, I would say, those scientists to go faster, to optimize their trials. It will never replace the final scent or the final product that is decided on, but it can help with the substitutions of products that might need to go out, as a result of regulatory changes. It might also help with making sure that the quality of the products last as long as possible. We really help those researcher scientists do their job better and easier.” – Julie De Moyer--------Time Stamps*(01:34): Julie’s background: From economics student to technology leader*(07:55): AI in action: How stakeholders collaborate*(14:42): The role of data in luxury today (and 5 ways to apply AI in retail)*(22:09): Leading data in a multi-brand environment*(28:18): How to become a trusted AI leader: Key tips*(33:40): Satyen’s takeaways--------SponsorThis podcast is presented by Alation.Learn more:* Subscribe to the newsletter: https://www.alation.com/podcast/* Alation’s LinkedIn Profile: https://www.linkedin.com/company/alation/* Satyen’s LinkedIn Profile: https://www.linkedin.com/in/ssangani/--------LinksConnect with Julie on LinkedIn

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