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Delivering Value: Lead like the top 1% in growth, marketing, & product

Ex CMO: I Quit After 16 Years of Climbing the Ladder - and Redefined Success (Annie Katrina Lee)

18 Feb 2025

Description

Annie Katrina Lee, Co-Founder and Principal of Penknife Collective, opens up about the moments that challenged her identity and reshaped her perspective on success. From bold career moves at Microsoft to walking away from high-profile CMO roles, Annie shares how she navigated rejection, imposter syndrome, and the evolving priorities of motherhood.Annie opens up about:Landing her first tech role at Microsoft by taking a bold riskFacing rejection and rebuilding confidenceHow becoming a mother at the height of her career reshaped her identity and prioritiesThe tough feedback that taught her the importance of balanceThings to listen for:(00:00) Annie’s first CMO role and feeling incomplete(08:43) Landing a job at Microsoft through boldness(13:10) Facing rejection during the 2009 recession(14:03) Thanks to our sponsor for this episode, Navattic & Appcues(17:36) The challenges of being a working mom and its impact on identity(20:44) Reevaluating priorities after losing your love for the craft(27:49) The impact of tough feedback: “You care too much”(39:57) Overcoming imposter syndrome in techThis episode is presented by:Navattic: Interactive Product Demo Software - https://navattic.com/value Appcues: User Engagement for SaaS - https://appcues.com/value Connect with Annie:LinkedIn: https://www.linkedin.com/in/anniekatrina/ Penknife Collective: https://www.penknifecollective.com/ Connect with Andrew:LinkedIn: https://www.linkedin.com/in/andrewcapland/ Substack: https://media.deliveringvalue.coHire Andrew as your coach: https://deliveringvalue.co/coaching

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