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Diary of a Sales Expert

"You’re Not Following Up Enough (Yes, You!)

30 Jul 2025

Description

If there’s one thing that separates average salespeople from great ones, it’s this: follow-up.In this episode, James dives into one of the most overlooked yet most powerful elements in sales. Too many professionals give up after one or two touches, worried they’ll come across as pushy or annoying. But the truth? Most deals are done between the fifth and twelfth interaction.James unpacks the mindset behind effective follow-up, sharing why persistence isn’t pestering when it’s done right. He also explains how to structure your follow-up strategy, the importance of adding value in every touchpoint, and how to stay organised using simple tools like a CRM.If you’ve ever felt unsure about when or how often to follow up, this episode gives you the clarity and confidence you need to stay front-of-mind and close more sales.In this episode:Most sales are lost because people give up too soonThe stats that show just how vital follow-up isHow to follow up without sounding desperateUsing different channels to stay visible and add valueWhy your CRM might be your most powerful sales toolStart following up like a professional and watch your conversion rate rise.Frustrated by missing sales targets? Struggling to hit your sales goals month after month? Stop guessing! Our scorecard reveals why you’re falling short. Take it now https://www.missingsalestargets.com/Enjoy the podcast? We'd love to hear from you! Email [email protected] to suggest topics for future episodes. If you've enjoyed the podcast, we'd appreciate a review.

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