Digital Social Hour
From Rock Bottom to Millions: Khalil Rafati’s Journey | Khalil Rafati DSH #1318
12 Apr 2025
From rock bottom to building a multimillion-dollar brand, Khalil Rafati’s story is nothing short of extraordinary. 🌟 On this episode of Digital Social Hour with Sean Kelly, we dive into Khalil’s incredible journey from battling addiction and homelessness to becoming the founder of SunLife Organics and changing lives worldwide. 💪✨ Discover how Khalil turned his pain into purpose, the power of gratitude, and his mission to inspire others to chase their dreams. From his relentless grind building a juice empire to his transformative trip to Japan in search of the best matcha, this episode is packed with valuable insights and heartwarming moments. 🌿🍵 Don’t miss Khalil’s candid reflections on overcoming hardships, embracing accountability, and the importance of aligning with positivity and light. 🙌 His story proves that no matter where you start, you can achieve greatness with determination and resilience. 🚀 Tune in now and join the conversation! 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🎙️🔥 CHAPTERS: 00:00 - Intro 00:33 - Best Matcha Discovery 06:06 - Khalil's Journey to Homelessness 10:45 - Money vs. Happiness 14:24 - Seeking Divine Help at 33 20:35 - The Impact of Judging Others 26:23 - Supporting the Homeless 27:03 - From $200 to $11,000 Daily 32:41 - Profitability Timeline 37:09 - Escaping Maslow's Hierarchy 40:24 - Mike's White House Experience 45:34 - Mike's Take on Donald Trump 49:20 - Political Insights 55:17 - Changing the World Together 01:01:31 - Finding Khalil 01:02:21 - Khalil’s Inspirational Message APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Khalil Rafati https://www.instagram.com/khalilrafati SPONSORS: NORTHWEST REGISTERED AGENT: https://www.northwestregisteredagent.com/socialhour LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ #KhalilRafati #DigitalSocialHour #SeanKelly #Podcast #Inspiration #SuccessStory #OvercomingAdversity #SunLifeOrganics #Entrepreneurship #Matcha #Gratitude #SelfGrowth #spiritualawakening #lifecoaching #khalilrafatijourney #sunlifeorganics #selfimprovement
Full Episode
do anything. That little spark, that thing that, you know, when I got on my knees and I prayed to God and I reached towards my divinity, I mean, at the end of the day, I mean, there's darkness, which is the absence of God, and then there's light. And if we reach towards that light and we try to align ourselves with that light, we're going to grow. I mean, we're going to prosper.
That'd be amazing. All right, guys. Got Khalil here with our Sun Life drinks, my man. Cheers. Cheers. Man, these are so good. Thank you, buddy. I'm a big matcha guy. It's grown on me the past couple years. I love matcha. I used to be coffee, but I love matcha now. When I first tried it, I hated it.
I didn't get it. The guy from the Chili Peppers, the Red Hot Chili Peppers, when we first opened, he was like, you have to have matcha. And I'm like, matcha? What is that? I didn't even know what it was. ordered a couple kilos of it, put it on the menu, created a smoothie. Nobody wanted it. This is 13 years ago, 14 years ago.
And then I was in New York eight years ago, right when the matcha craze started to happen. And I saw Chacha Matcha and Matcha Bar and I flew back home and then flew my crew out. And I was like, guys, this is going to be a huge trend. We need to study this. We need to find the best of the best of the best. We need to capitalize on this opportunity. And so they went home.
I went to Japan twice in search of this mythical, the best matcha on the planet. And I was in this region called Kagoshima and nobody spoke English. And it wasn't like you can just roll up and like buy shit. You have to win over the tea master before you can even go to the factory. Yes. Wow. And it's very formal. And they had to train me to like...
When he goes to hand me his business cards, because people still use business cards there, you have to take it with both hands and you have to grab both corners like that. You can't go like that. You can't go like, it was so weird. And the interview was going terrible. And my outfit was, I think, a bit obnoxious and he wasn't liking me.
And at a certain point, I'm just like, fuck it, I'm going to throw a Hail Mary. And I'm like, what does he like better? Because he kept talking about the matcha bushes, the leaves and all that. And I was like, what does he like better, the matcha bushes or his wife? Yeah. Which was like, you know, the interpreter was like, no, no, no, no, no. I'm like, ask him.
And he asked him and there was like a pregnant pause and the guy just fucking busts out laughing, gets up, puts his arm around me, literally walks me over to his home, which I didn't even realize we were at his home. Ugh. introduces me to his family, keeps talking in Japanese. I have no fucking idea what's going on. And the interpreter is just like, like nodding his head. He's like, you're in.
Oh my God. That's legendary. Yeah. So we got this matcha. It's from Kagoshima, Japan. It's the region where the last samurai ruled. Wow. Yeah. That's historic. Why is Japan known for matcha? What's so special about their environment?
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