
Digital Social Hour
How TikTok Drives Billions in Views for Creators & Brands | Tiffany Cianci DSH #1312
10 Apr 2025
π₯ How does TikTok capture billions of views for creators and brands? Find out in this episode of the Digital Social Hour Podcast with Sean Kelly! π Tune in as Tiffany Cianci reveals how TikTok has become a game-changer for creators like Theo Von and even top brands, delivering unparalleled reach and engagement. With mind-blowing stats like 54 billion views for Trump in just one year, TikTok is rewriting the rules of content creation and branding! π±β¨ But that's not all! Tiffany also dives into the hidden world of arbitration law, private equity's impact on small businesses, and how creators are shaping the future of free speech and transparency. This episode is packed with valuable insights, bold perspectives, and inspiring stories you can't afford to miss. π‘ποΈ Donβt miss outβwatch now and subscribe for more insider secrets. πΊ Hit that subscribe button and join the conversation on the Digital Social Hour with Sean Kelly! π Your front-row seat to the stories that matter most starts here. π CHAPTERS: 00:00 - Intro 00:55 - What is Arbitration Law 04:55 - Sponsored by Northwest Registered Agent 08:22 - Tiffany Testifies Before Maryland Legislature 10:00 - Advertisement 10:50 - The Secret Court Explained 12:41 - Your Relationship with RFK Jr. 16:11 - The Future of TikTok Trends 19:29 - Government vs BlackRock Analysis 22:09 - Private Equity Firms and Business Bankruptcy 25:18 - Regulating Private Equity Firms Effectively 28:34 - Urban Air Overview 30:14 - Understanding Lawyer Fees 32:06 - Regulating the Legal Bar 34:34 - Lawfare and Its Implications 40:16 - Conscious Capitalism Explained 41:55 - Community Initiatives in Vegas 42:05 - Where to Find Tiffany 42:18 - Thanks for Watching APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Tiffany Cianci https://www.instagram.com/thevinomom SPONSORS: AIRES TECH: Β https://airestech.com/ NORTHWEST REGISTERED AGENT: https://www.northwestregisteredagent.com/socialhour LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ #influencermarketing #socialmediamanagement #digitalmarketing #socialmediamarketing #contentcreation
Full Episode
All of them are 81% held by BlackRock. The senators, all held by BlackRock. That's why they can't legislate them. They can't regulate them because it's against everyone around them's interests to regulate them, even though their non-regulation is literally breaking the backs of America's economy, the small businesses, and the middle class.
All right, guys, Tiffany is back on the show. We are in Austin for South By. You ready? I'm ready. Let's do it. It's going to be a fun week. You going to any exciting events this week?
I don't do a lot of the music stuff anymore. I'm like old now, but I'm doing a whole bunch of meetups. I've done a ton of AI panels this week. I want to know what's happening with AI. I've been doing a lot of advocacy for open source AI. So I've been doing a ton of AI panels. There's a whole AI track this year and there's a creator track. So that's kind of the two lines I'm hugging the whole week.
What else have you been busy with lately? I've been working really, really hard in D.C. on advocating for small businesses. I'm pushing hard for reform of arbitration law because right now arbitration law is literally destroying our economy and destroying the middle class, small businesses everywhere. And I'm trying to help create the narratives that will keep our economy.
Illustrious administration on track, especially Bobby Kennedy's team. I really want them doing the stuff they promised. So I'm trying to keep the appropriate amount of pressure there by working with other creators and stuff. A lot to do. Could you explain arbitration law for people that don't know?
Arbitration law is a kind of law that basically started with really good intentions. It was like big, huge corporations that didn't want to have to pay to train a judge that didn't understand a specific area of law. So like say it was maritime law.
They would pass a law called the Federal Arbitration Act that made it so two parties could decide together to hire a judge they chose that had that area of expertise. So they didn't waste millions of dollars training a judge on law. And then they would get somebody that just understood the problem.
It was created with good intentions and it was supposed to be for giant corporations on equal footing. Over the last 30 years, it has been eroded and bastardized to a point of unrecognition. And so now it's been used instead to create contracts with people not even realizing they're entering those contracts forfeiting their right to a trial.
And it's been exploited to this point now where they use it to hide things from the free market economy, to hide bad behavior, to hide unconscionable conduct. For 25-plus years, it was used to hide sexual assaults and rapes, forcing people out of courtrooms into secret courtrooms where no one could find out what had happened. That we actually got fixed in Congress a couple years ago.
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