Digital Social Hour
Secrets to Self-Made Success in Music & Marketing | K Camp DSH #1283
31 Mar 2025
🎵 Discover the secrets behind self-made success in music and marketing with K Camp on the Digital Social Hour Podcast! From his emotional journey navigating loss and finding his path in music to his groundbreaking marketing strategies that landed him independent chart-topping success, this episode is packed with valuable insights and inspiration. 🚀 Join Sean Kelly and K Camp as they dive into the highs and lows of the music industry, the art of staying consistent, and the power of evolving both creatively and personally. Learn how K Camp turned challenges into triumphs, built a global fan base, and mastered the art of marketing in today’s fast-changing landscape. 🌟 🎙️ Whether you're an aspiring artist, entrepreneur, or just looking for motivation, this episode is for YOU! Tune in now and get inspired to chase your dreams relentlessly. Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🔥 CHAPTERS: 00:00 - Intro 00:28 - K Camp's Journey to Becoming a Rapper 01:36 - K Camp's Recent Success 04:17 - Best Marketing Strategies for Rappers 06:52 - Importance of TikTok in Music Promotion 08:12 - Building Confidence Through Hard Work 10:32 - The Value of Putting in Work 11:15 - Self-Talk for Success 11:31 - Surrounding Yourself with Positive People 14:16 - The Impact of Fame on Life 16:32 - Luka Doncic and His Influence 17:53 - NBA Championship Predictions and Insights 18:48 - Sports Betting Strategies 20:33 - Importance of Consistency in Success 21:45 - Life's Humbling Lessons 22:00 - Overcoming Financial Struggles 24:05 - Maintaining Lifestyle While Broke 27:50 - Overcoming Doubts and Critics 30:36 - Insights on Your New Album 32:06 - The Role of Therapy in Mental Health 34:28 - Understanding Your Peak Years 39:40 - The Rise of Influencer Boxing 40:14 - Discussion on GOATs in Sports 42:16 - Being Your Own Biggest Critic 42:46 - Setting and Achieving Goals 43:50 - What's Next for K Camp 45:40 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: K Camp https://www.instagram.com/kcamp LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ #musicmarketing #musicmoneymakeover #musicreleasetips #howtopromoteyourmusic #musicbusinesseducation
Full Episode
I did that shit one time, bro. I ain't gonna lie. I did that shit one time. It was two sessions. My mama had told me because I had lost somebody very valuable in my life, my older cousin. It was like my older brother, you know what I'm saying, RPJ. And I was just dealing with it a lot emotionally, you know what I'm saying?
I was broke, you know what I'm saying, trying to figure this music shit out. I lost my, you know what I'm saying, favorite person. And I remember going to therapy. All right, guys. Got K Camp out here in Vegas from Atlanta. What's getting? What's up, brother? You ready to ball tonight? Let's do it. Let's go. You can hoop, bro.
People don't know. Yeah, for sure. I told him to bring Lance. I texted Lance this morning to see if he's going to pull up. Yeah, yeah. You got some hoop for you. Did you play competitive growing up? I played basketball my whole life, bro. Since five years old, that was my first love. I broke my ankle my 12th grade year, summer league, and that ended my whole basketball career.
I don't want to say ended it, but you know what I'm saying. Were you getting some looks, some college looks? Not for real. Not that I know of. Shit, my 12th grade year, that was the year I was expecting to get the looks. Yeah. And I broke my ankle before my season, so. Damn. You know, shit happens. Was that the transition to music that year?
um slowly slowly I was just trying to figure life out at that point you know what I'm saying really trying to just I didn't know what the fuck I wanted to do I didn't want to go to college I got my one of my closest partners forced me to go to college um I didn't know what the hell I wanted to do bro honestly which college it worked out went to West Georgia oh yeah you make it all the way through or nah nah I dropped out in two months bro two months I was there for two months somebody stole my books
And, yeah, I ain't had no money to pay for no more books, so that shit was over with. But the music worked. Clearly. You dig. What a journey your career has been, man. I got a crazy story, bro. You seem much happier now than before.
Yeah, yeah. Everything's sinked in. Everything, you know what I'm saying, the plan that I didn't have for the last two or three years is finally coming to fruition. So, yeah, I'm locked in. I'm tunnel visioned in. Everything is working out. Just like I said earlier, I just dropped Friday.
um top 10 all genres on Apple Music let's go uh number 4 on hip hop you know what I'm saying behind the biggest like the Kendricks and all that so and that's independent so yeah that ain't easy independent come on man you don't got the labels I ain't got the major you know what I'm saying well I did do a partnership I just announced it um
Actually, like three, four days ago before I dropped the album, I did a major partner, distribution partnership with Virgin Music. Oh, nice. You know, we got a great situation over there. So they behind the campaign. So, yeah. It's a new era, man. You got to know how to market yourself. It's a new era, man. I see you at marketing conferences now.
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