How to go to market effectively | Paul-Lukas Hoffschmidt and Isabel Wellbery (Co-Founders of Alpha Sophia)

Paul-Lukas Hoffschmidt and Isabel Wellbery are the Co-founders of Alpha Sophia. Alpha Sophia helps you accelerate your MedTech product adoption by helping you find and engage the right physicians, with the leading commercial intelligence platform for MedTech startups and SMBs.If you are interested in setting up a call with Alpha Sophia go to https://www.alphasophia.com/zainIn this episode, Paul and Isabel:* What is Alpha Sophia and how do they help you find your target customers* Effective go to market strategies* Why crafting your story is important* Why user research is vitalHow to reach Paul and Isabel:* Paul’s LinkedIn: https://www.linkedin.com/in/hoffschmidt/* Isabel’s LinkedIn: https://www.linkedin.com/in/isabel-wellbery/* Company: https://www.alphasophia.com/How to reach Zain:* LinkedIn: https://www.linkedin.com/in/zainmsyed/* Twitter: https://twitter.com/zainsyedpharmd/* Newsletter: https://zainsyed.substack.com/Links to other platforms to listen:* Apple Podcast: https://rdar.li/apple-podcast-link* Spotify: https://rdar.li/spotify-link* Google: https://rdar.li/google-podcast* And all other platforms! Just search “digital thoughts podcast”* If it is not on the one you use send me a message and I will get it on thereMusic used:* Daystar - Sugar CookieThank you so much for your support!How can you support others:Please consider donating to the less fortunate. This is a reminder not only for you but also for myself. Here is a charity I donate to or donate to a charity of your choice. A little bit goes a long way. How can you support me: If you want to support me there are 2 ways you can for free* Share this with anyone you think would enjoy this* Give this podcast a 5-star rating on Apple Podcast and/or SpotifyPlease do not hesitate to reach out if you have any questions or leave a comment.You can connect with me on LinkedIn!If you enjoyed what you read please consider subscribing and sharing!I hope you have a great day! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit zainsyed.substack.com If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

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