Attracting Guests and Saving the Planet: The Benefits of Sustainable Vacation Rentals with Vanessa de Souza Lage

Sustainability pioneer and vacation rental tech entrepreneur Vanessa de Souza Lage introduces the world's first sustainability badge for vacation rentals, offering a simple yet impactful way for property managers to reward eco-friendly practices and gain visibility in a growing market.In this episode, you will be able to:Grasp the crucial role sustainable tourism plays in vacation rentals and the preservation of natural resources.Uncover powerful techniques to incorporate sustainable practices in managing your rental properties.Familiarize yourself with the vital requirements to secure the Sustonica Badge.Develop key communication skills to exhibit your commitment to sustainable efforts to your guests effectively.Experience the advantages of sustainability: draw in more guests and reduce your carbon emissions simultaneously.Vanessa de Souza Lage is a passionate advocate for sustainable tourism in the vacation rental industry. With nearly 20 years of experience, Vanessa has played a significant role in shaping the industry as an entrepreneur and tech innovator. She co-founded Rentals United, a successful channel manager, and has recently launched Sustonica, the first sustainability badge for vacation rentals. Vanessa's dedication to the environment and the industry has led her to create impactful solutions that benefit both property managers and the planet. Her friendly, approachable demeanor and wealth of knowledge make her an inspiring figure in the world of sustainable tourism.Sustonica WebsiteTake the Free TestBeat the Microbead AppThe key moments in this episode are:00:00:08 - Introduction00:01:08 - Vanessa's Background00:09:21 - Sustonica's Origin00:14:09 - Community Impact00:17:08 - Sustainability vs. Hotels00:17:52 - Sustainability in the Hotel Industry00:19:05 - Simple Sustainability Wins00:24:15 - Selling Sustainability to Homeowners00:28:03 - The Growing Demand for Sustainability00:32:16 - The Certification Process00:34:58 - Sustainability in Vacation Rentals00:35:30 - Criteria for Air Conditioning00:37:41 - Marketing to Children00:38:43 - Sustainability Chart00:40:24 - What Direct Booking Success means to VanessaFind out more about Jenn BoylesFollow Jenn Boyles on InstagramJoin the Marketing Hub for Hospitality Free Facebook GroupSign up to the Free Direct Booking Success Summit 2023

There are no comments yet.

Please log in to write the first comment.