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Discover Vietnam: A Vietnam Podcast

Remastered: Vietnamese American Woman On A MISSION To Transform The Coffee Industry

05 Mar 2025

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“ Vietnam is the number two producer of coffee in the world, which blew my mind because I didn't know that as a Vietnamese American.” - Sarah NguyenRevisiting this conversation reminded me why I started this podcast—to amplify powerful stories, and Sarah Nguyen’s journey is nothing short of inspiring. Her passion for reshaping the global coffee industry, advocating for Vietnamese coffee farmers, and pushing for diversity and transparency is exactly the kind of discussion that makes podcasting so rewarding.What stood out most was Sarah’s deep connection to her heritage and her unwavering commitment to redefining the perception of Vietnamese coffee in the U.S. She broke down long-held misconceptions about Robusta beans and exposed how "Vietnamese coffee" is often misrepresented in specialty cafés. But her mission extends beyond coffee—it’s about cultural preservation, economic empowerment, and challenging industry biases.Beyond the coffee industry, we explored themes of identity, language, and the Asian American experience. Sarah’s openness about her family’s refugee journey and the broader challenges facing the AAPI community added an important layer of depth to our conversation. Whether you’re hearing it for the first time or revisiting it in this remastered edition, this episode remains just as powerful. From her surreal Drew Barrymore moment to her insights on sustainability and ethical sourcing, this conversation is packed with energy, authenticity, and game-changing ideas.Key Takeaways:Vietnam’s Coffee Industry is Vastly Underrated – Vietnam is the second-largest coffee producer in the world, yet many people remain unaware of this. The industry is dominated by Robusta beans, which have been unfairly dismissed by the specialty coffee sector.Mislabeling of "Vietnamese Coffee" in the U.S. – Many specialty cafés in America serve "Vietnamese Iced Coffee" made with non-Vietnamese beans, misleading consumers and erasing the contributions of Vietnamese farmers.The Power of Representation in Coffee & Business – Sarah’s work with Nguyen Coffee Supply is not just about selling coffee—it’s about giving Vietnamese farmers visibility and challenging the narrative that Robusta beans are inferior.Bringing Vietnamese Coffee Culture to the U.S. – The rise of Vietnamese coffee s"Send me a message!"Vote now for Discover Vietnam! The full list of winners is here. Support the show🎙️ Start Your Podcast Today! 👉 Book a FREE Discovery Call with me and let’s bring your idea to life! 🎥 Edit Videos Like a Pro with Descript! 👉 I use Descript to create my content—try it for FREE here: 🔒 Protect Your Privacy with NordVPN! 👉 Get 70% OFF their 2-year plan and enjoy a secure, ad-free internet! These are affiliate links, and I’ll earn a small commission if you sign up, at no extra cost to you. ✅ Subscribe for More! If you enjoy content about life in Vietnam, food adventures, and great conversations, hit that subscribe button. 📸 Follow Me on Instagram 🌐 Visit My Website 🎉 Join Our Community!

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