Disruptors for GOOD | Social Entrepreneurs and Social Enterprises
Building Markets: The Acumen Journey to Poverty Alleviation - Jacqueline Novogratz, Founder & CEO of Acumen
06 May 2025
----------------------------------------Introducing Causeartist BackOffice, your dedicated operations partner for social enterprises, nonprofits, and mission-driven funds. We provide comprehensive, full-stack operational support, allowing you to focus on growth and impact.Our team of licensed experts—including CPAs, CFOs, and technology specialists—delivers solutions in:Financial Management: Full-cycle bookkeeping, accounting, and tax compliance.Growth & Marketing: Data-driven strategies to maximize your reach and revenue.Investor Readiness: Preparing you for capital raises with pitch decks, financial models, and due diligence support.HR & Administration: Streamlined hiring, payroll, and benefits management.Technology & Security: Expert IT support, platform integration, and cybersecurity.Causeartist BackOffice is trusted by early-stage founders and global teams for world-class expertise built for impact.To learn how we can support your organization, visit Causeartist BackOffice for a free strategy session.In episode 228 of the Disruptors for GOOD Podcast, I had the pleasure of speaking with Jacqueline Novogratz, Founder & CEO of Acumen on her global journey that led her from the world of international banking to the heart of social entrepreneurship—beginning in Rwanda, and now reaching 650+ million lives through Acumen’s work around the world.From Chase Bank to Kigali: A Journey Rooted in EmpathyJacqueline’s journey began not with a grand strategy, but with a moment of clarity while working in Rwanda in the late 1980s, where she helped launch one of the country’s first microfinance institutions.There, she witnessed how markets could be harnessed to empower individuals—especially women—but also saw how fragmented and fragile traditional aid systems were."Access isn't enough; capability is key."That idea would eventually become Acumen.The Founding of Acumen: Bridging Markets and PhilanthropyFounded in 2001, Acumen was created to tackle what Jacqueline calls "the blue flame" space—the gap between pure philanthropy and market-driven capitalism. Acumen uses “patient capital” to invest in entrepreneurs solving problems in energy, agriculture, healthcare, education, and workforce development."We need to reframe what risk means in investing."Acumen has since invested over $150 million into companies that have impacted millions of people in low-income communities across Africa, South Asia, Latin America, and the U.S. But the goal isn’t just scale—it’s systemic change.What It Takes to Build Markets That Work for the PoorJacqueline explains that creating sustainable impact requires far more than capital—it demands a deep understanding of local contexts, cultural norms, and the lived experiences of the communities being served."The status quo exists for a reason; change is hard."She emphasizes that real progress depends on:Entrepreneurial courageLong-term thinkingCollaboration with governments and civil societyAcumen works to build "markets with moral imagination", where value creation doesn’t come at the cost of human dignity or environmental degradation.Education, Circular Impact, and the Future of Social EntrepreneurshipAnother major focus of Acumen is education. Through the Acumen Academy, they’ve trained over 1,800 social enterprise leaders, equipping them with tools in moral leadership, storytelling, and systems thinking.Jacqueline envisions a circular economy of impact investing, where capital flows to and from communities, creating sustainable, inclusive systems over time."Resilience and moral imagination are essential qualities for social entrepreneurs."She sees the future of impact rooted in innovative partnerships—between private and public sectors, startups and institutions, and across geographies.A Legacy of Courage and CompassionAs Jacqueline looks ahead, her message is clear: we need a new moral framework for capitalism—one that measures success not just in returns, but in human dignity and long-term value for society.Her story is a reminder that systems can change, markets can heal, and entrepreneurs—when supported with the right kind of capital and community—can solve the world’s most pressing problems. Spotlighting impact startups, brands, and founders.We feature social impact startups, conscious brands, and visionary founders shaping the future of business. Join thousands—subscribe to our weekly newsletter for exclusive interviews, the latest funding rounds, digital tool reviews, and curated products fueling the impact economy.To learn more, please visit causeartist.com
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