Creating Zero Waste Products for Students on College Campuses - Greg "G.L." Genco, Founder and CEO // Generation Conscious

----------------------------------------Introducing Causeartist BackOffice, your dedicated operations partner for social enterprises, nonprofits, and mission-driven funds. We provide comprehensive, full-stack operational support, allowing you to focus on growth and impact.Our team of licensed experts—including CPAs, CFOs, and technology specialists—delivers solutions in:Financial Management: Full-cycle bookkeeping, accounting, and tax compliance.Growth & Marketing: Data-driven strategies to maximize your reach and revenue.Investor Readiness: Preparing you for capital raises with pitch decks, financial models, and due diligence support.HR & Administration: Streamlined hiring, payroll, and benefits management.Technology & Security: Expert IT support, platform integration, and cybersecurity.Causeartist BackOffice is trusted by early-stage founders and global teams for world-class expertise built for impact.To learn how we can support your organization, visit Causeartist BackOffice for a free strategy session.In episode 143 of the Disruptors for GOOD podcast, I speak with Greg "G.L." Genco, Founder and CEO at Generation Conscious, on creating zero waste products for students on college campuses.G.L. grew up near a waste transfer station in Jamaica, Queens, NYC before moving to Long Island with his Trinidadian-Italian family. Seeing the health impacts of the waste station on his community motivated him to found Generation Conscious in order to tackle climate injustice, eliminate plastic waste, and address eco-classism. He was further moved to take action when he found out Trinidad & Tobago was 80% at or below sea level, meaning most of his family was on track to be displaced by rising sea levels.As a first generation college graduate (Amherst College), G.L. understands the importance of accessibility when it comes to sustainable goods. That's why Generation Conscious collaborates with university administrations to ensure the school subsidizes or finances the full cost of the hygiene refills for all low-income students.The Generation Conscious system is built on making sustainability simple, accessible, and affordable. Because helping the environment shouldn’t be a luxury. Spotlighting impact startups, brands, and founders.We feature social impact startups, conscious brands, and visionary founders shaping the future of business. Join thousands—subscribe to our weekly newsletter for exclusive interviews, the latest funding rounds, digital tool reviews, and curated products fueling the impact economy.To learn more, please visit causeartist.com

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