Future of Food - Christoph Langwallner // Co-Founder & CEO of WhatIF Foods

----------------------------------------Introducing Causeartist BackOffice, your dedicated operations partner for social enterprises, nonprofits, and mission-driven funds. We provide comprehensive, full-stack operational support, allowing you to focus on growth and impact.Our team of licensed experts—including CPAs, CFOs, and technology specialists—delivers solutions in:Financial Management: Full-cycle bookkeeping, accounting, and tax compliance.Growth & Marketing: Data-driven strategies to maximize your reach and revenue.Investor Readiness: Preparing you for capital raises with pitch decks, financial models, and due diligence support.HR & Administration: Streamlined hiring, payroll, and benefits management.Technology & Security: Expert IT support, platform integration, and cybersecurity.Causeartist BackOffice is trusted by early-stage founders and global teams for world-class expertise built for impact.To learn how we can support your organization, visit Causeartist BackOffice for a free strategy session.If you enjoy this podcast, please rate and review the show. It's a huge help. Thanks!In episode 106 of the Disruptors for GOOD podcast, we speak with Christoph Langwallner, Co-Founder & CEO of WhatIF Foods, on using degraded lands to innovate food we know and love.In 2018, 25 years after inventing the triple bottomline, Prof. John Elkington, recalled this “people, planet and profit” sustainability tool because he saw it delivering the wrong results. Since industrialisation begun, the agrifood industry has been designed to achieve the highest productivity. Today, it manufactures plenty of but empty calories, leaves land behind unproductive, and erodes the souls of communities. It inflicts pain rather than wellbeing.Chris believes it's time to stop believing that doing the same things a bit greener and a little more transparent is going to change the world. It will not! "What we need are disruptive ideas and not just the next plant-based brand, or a trendy vegan product, neither a high-tech dream." - Christoph Langwallner, Co-Founder & CEO of WhatIF FoodsTherefore, it is no longer about sustaining - it is about restoring."I believe we need to reinvent the food industry category by category. We need to make food based on regenerative principles. Food that replenishes the nutrients we need. Food that is made with regenerative crops and we need to reconnect with nature and communities to rebuild our relationships. We need nature in cities, life in food, and purpose in communities." - Christoph Langwallner, Co-Founder & CEO of WhatIF FoodsIn 2015, Chris and four more experienced scientists and executives in the food industry, had enough. They spent careers formulating and marketing ‘food’ for big companies and were very good at their jobs. However, they were conflicted. The ‘food’ they were helping produce wasn’t really… food.To make their ex-bosses happy, they had to make ‘food’ with the bottom-line as the top priority. This meant adding artificial additives for more visual stimulation or adding a bit more flavour enhancer to make the food just a little bit more addicting. Refined sugars and refined oils, in particular, are very successful at driving demand."That is why so much of the food options you see are sugar and oil packed, calorie-dense, and full of additives. But they are empty of nutrients. Absolutely rubbish in terms of nutrition. This isn’t ‘food’!?!" - Christoph Langwallner, Co-Founder & CEO of WhatIF FoodsSome unreal statistics:We produce enough calories for 10 billion people yet every 6 seconds we lose forests the size of a football field.Seven people out of ten suffer from what they eat and eating too much kills three times more people than famine.Listen to more Causeartist podcasts here.Check out:Partner with us - Learn moreImpactInvestor.io - Discover impact investors from around the world.Podcast Made with TransistorPodcast cover design Made with CanvaBuild amazing web platforms with Webflow Spotlighting impact startups, brands, and founders.We feature social impact startups, conscious brands, and visionary founders shaping the future of business. Join thousands—subscribe to our weekly newsletter for exclusive interviews, the latest funding rounds, digital tool reviews, and curated products fueling the impact economy.To learn more, please visit causeartist.com

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